Friday, April 21, 2006

8 days to reach top 100 marketing professionals

Hi people,

Let me tell you what i have been doing from last few days. Apart from work out hard in gym to get off that extra flab i was fully into Its a portal where there are discussions on diverse topics in marketing - Branding, adv, taglines etc.

Actually i was reading lots of articles on Marketing esp FMCG, and suddenly saw Puru's blog: Read between the Ps after a long time. And in the rightmost column there, i was a box mentioning current expert points=22000 and current international rank: 19. And at the bottom was a link for an interview in KHE news. I was perplexed and searched more about marketingprofs and came to more about it.

Briefly, as soon as you register, you are awarded 250 expert points and then you start your iternary with either asking questions in forum or get points by answering others questions. So i thought of experimenting and asked a question on Chyawanprash brand Extensions and got decent inputs on that.

But there was catch of not asking questions without earning more expert points. Suddenly my eyes stop on the right most column mentioning "top 25 experts" and Puru's name was there. So how could i resist myself of not being a part of the list. And then i started answering every open question.

I was the happiest person to have got the first congratulation letter mentioning "you earned X points" and was more than eager to check my profile for increase in the cumulative expert points cell.

Today (Night, 21st April) my score touched 4000. Thats like the fastest ever in the history of marketing profs with accepted answers within 30. But the milestone in front of me was 4108, expert points earned by an american guy, ranked 100 in the expert list. I was waiting for few more congratulation emails. At that time my score was 4098, just 10 points behind the 100th expert. And Bingo!! Got a mail for 150 points and my present score is 4248 and i am the 98th guy.

Its a great feeling to be a part of the elite group. Definately will boost anybody. And can you believe guys ... just 8 days to reach top 100 marketing professionals. And the next big milestone is to be in top 25, which ask for present more that 20,000 points, i.e. 5 times from now. I know its tough before joining ITC (1st June).

Visit top 100 experts list: and click to check my profile:

I am at the top of the world!!

Tuesday, April 18, 2006

Marketing Project from Agreeya Solutions

Hi IIFT Batch 2005-07,

I just got a call from one of my friend in Agreeya Solutions ( He has few projects with him in area of Marketing. The topics are like:

1. Market Entry Strategy into new countries
2. Business Developement etc

They will also be compensating for this project. The company is in Noida. Please let me know people who are interested in this project along with their summer project.

THis is applicable for IIFT Full Time Batch 2005-07.

Nitin Kochhar

Sunday, April 16, 2006

BLOG JOKE .. more passionate about Blogs than Girls !!

This is for guys who love blogging and not heir assistants !!!

Thursday, April 13, 2006

Nice Learning .... It doesn't matter what cards you hold but how you play them!!!

A wealthy man decided to go on a safari in Africa. He took his faithful pet Dachshund dog along for company. One day, the Dachshund starts chasing butterflies and before long the Dachshund discovers that he is lost.

Wandering about, he notices a leopard heading rapidly in his direction with the obvious intention of having lunch.

The Dachshund thinks, "I'm in deep trouble now! Then he noticed some bones on the ground close by and immediately settles down to chew on the bones with his back to the approaching cat. Just as the leopard is about to leap, the Dachshund exclaims loudly, "Boy, that was one delicious leopard. I wonder if there are any more around here."

Hearing this, the leopard halts his attack in mid-stride, as a look of terror comes over him, and slinks away into the trees. "Whew," says the leopard. "That was close. That Dachshund! Nearly had me."

Meanwhile, a monkey who had been watching the whole scene from a nearby tree figures he can put this knowledge to good use and trade it for protection from the leopard. So, off he goes. But the Dachshund sees him heading after the leopard with great speed, and figures that something must be up.

The monkey soon catches up with the leopard, spills the beans and strikes a deal for himself with the leopard. The leopard is furious at being made a fool of and says, "Here monkey, hop on my back and see what's going to happen to that conniving canine."

Now the Dachshund sees the leopard coming with the monkey on his back and thinks "What am I going to do now?" But instead of running, the dog sits down with his back to his attackers, pretending he hasn't seen them yet...and just when they get close enough to hear, the Dachshund says......................"

Where's that damn monkey? I sent him off half an hour ago to bring me another leopard."--------------------------------------------------------------------------------------------------------------------------

Moral:It doesn't matter what cards you hold but how you play them!!!

Monday, April 10, 2006

Life @ Gymnasium

What are key things human beings look for? Obviously it is happiness. But if I drill down to the next level, I see people running for money, fame, family life, health etc. These days I am very enthusiastic to reduce that extra inch. God give the power to burn my calories … churn my muscles … lose the extra pounds … and then stand next to Tom Cruise to make him envy of my sexy abs.

But all this possible if one is consistent with any of the trusted schedules. I have joined gym – “Body Fitness” in Vaishali for a month, mainly to reduce the flab. I don’t have that much time to make my body with new curves … but definitely want the hemisphere to sweat away.

Last 5 days I haven’t put those huge dumbbells on my strong shoulders but work out on treadmill, stepper, cycling, twister and the belt. As other people also have same aspirations as I do, they want to grab the most wanted treadmill and run for 15mins.

My experience with treadmill has been arresting and have somewhat got addicted to run at the maximum possible speed. I never leave an opportunity to step on to it and start with a speed of 6. Every 10 seconds, I keep increasing the speed and finally reach 12 mark in the 6th minute and try to maintain for atleast 2-3 minutes and then I am comfortable at 11. My record so far is 2.5 kms in 15 mins by burning 80 calaries.

As other people are vying at me to step out, I am all set for my cyling. Today I performed 2 sets of cycling of 2.5 kms each. So all in all, I ran for more than 4 kms on the treadmill and 5+ kms cycling.

It’s a great feeling every second to sweat and wet my T-shirt and change the color from gray to dark gray. And then u try to emulate Sharukh Khan in the movie “Bazzigar”, who spellbound Kajol by shaking his hairs with full of sweat.

And then when u come home and stand in front of the mirror, u see a change in your tummy. If I try to relate to Maslows hierarchy of need… going and working out in a gymnasium is of fulfilling your self-actualization and at the same time a combination of ego and self-esteem needs.

History: The word is derived from the Greek gymnos which means naked. The Greek word gymnasium means "place to be naked" and was used in ancient Greece to designate a locality for the education of young men, including physical education (exercise) which was customarily performed naked, as well as bathing, and studies. For the Greeks, physical education was considered at least as important as cognitive learning. Most Greek gymnasia had libraries that could be utilized after relaxing in the baths.

Sunday, April 09, 2006

CONVOCATION on 5th April, 2006

I am proud to announce, that i have received MBA degree from IIFT ... which gave me entry into ITC. It was the last opportunity for us guys (batchmates) to be a part of the last official meet of batch 2004-06 i.e. convocation.

Chief guest was Kamal Nath ... who somewhat bored us with Foreign Trade Policy ... But to meet our friends again was thrilling ...

God knows when will we guys gona meet .... but thanks to this electronic world which has made life easy to communicate and namaskar to Google's Orkut - which focus on "kitne door kitne paas"...

Anyways guys u all can have a look of the convo pics on